10 More things to do.........

The Next Ten.......... scroll down for the previous posts

1. Make sure your site uses correct semantic markup. This is about the code so computers can understand things like humans. Your developer had better understand what that means.

2.Get your site totally standards compliant according to the W3C code validator.

3. At the same time, make sure your site isn't hideously ugly and provides a good user experience.

4.With those two items handled, you can now go to all the major XHTML and CSS site directories out there, which list lots of standards-compliant sites, and submit your own web site. If you get in, you get great links from great sites. Do not submit your site to any CSS or XHTML directories until you see a happy green report on the W3C validator. Doing so wastes your time, and the directory owners'. They're liable to digitally tar and feather you.

5.Comment on other folks' blogs. That gets you attention from those bloggers. They may come look at your site, or just drop you a line, or they may do nothing for a while. But you're building relationships you can use later.

6.Do a press release a month. Chances are something cool happened. Did you hire someone new? Create a new product? Complete a new project? Win a prize? Brag! PRWeb, Business Wire, and NakedPR. Copywriting 101 from Copyblogger

7. Get someone who can write to create that press release. Bragging doesn't help if you sound like an idiot. Elance.com and Guru.com are a source for freelancers.

8. Learn to use Google Reader. Subscribe to the top internet marketing blogs. Read them a lot. For a hint you can look at the AdAge 150 list. Follow the bloggers on Twitter to save some time.

9. Go to Google blog search. Search for your own brand name. Then subscribe to that search result in Google Reader (you'll find a little RSS link on the search results page). That gives you a quick look at what folks are saying about your company. Also use Google Alerts

10.Do the same thing for your own name or any name or keyword that relates to your site or business